groups of people who want to
achieve a goal are more successful
than people who are told to
Communities are voluntary associations of people with a common goal. This product enables the spontaneous creation of communities in your company.
That encourages your people's own responsibility for creating change. It liberates them, sometimes from management control, to liberate their potential for productivity, growth and profit.
This product is especially valuable when a leader is trying to bring disparate - and sometimes directly competitive - groups together behind the cause represented by the vision. Thriving communities lie at the heart of any successful people based business and indeed at the heart of any successful society.
They are a human organism, designed to create a sense of belonging and common commitment.
They are at best, webs of affiliation, not controlled or created by management, but spontaneous life forms.
This very independence threatens many control-biased managers who find it difficult to place a value to such 'loose' affiliations. And yet it is their very independence - their ability to breathe new life into an organisation - where their real value lies. They are the essence of productivity.
They are spontaneous combustions of people and ideas and they must be encouraged if a leader's vision is to succeed. It is arrogant to assume that management can prescribe every element of how a vision should be executed or how precisely people should behave.
At the very core of tcp's beliefs is that individuals should be responsible for identifying and managing the consequences of change upon their behaviour.
A community is the ultimate expression of that belief in action.
At tcp we have been intimately involved with the creation of several communities within global organisations.
From a leadership group learning how to operate inter-dependently; to a worldwide affiliation of strategic planners charged with deploying the company's new intellectual capital; to an operational group who had never worked together before and selected to be the next leadership group of a global company; to a central strategic knowledge function's management team adapting to the potential of a new corporate strategy.
tcp's methodology, whilst never losing sight of the strategic goals or the talent and relative importance of all the individuals, nevertheless attempts to create conditions which, going in, destabilise the group in terms of their expectations.
We then utilise this destabilised state to introduce a 'new order' or dominant 'story' and allow over time, the participants to first wrestle and then mould that 'story' into their own founding myth.
During this phase we draw extensively from the Story File detailed in our Tools section as, in fact, each community is engaged in creating its own myth and needs to find a non-business vernacular to establish this in the first place.
This combined approach of 'destabilisation' and 'story' forms the new community and acts as a catalyst for its brilliant life in service of the leader's vision.
The minimum fee for Community Building is £10,000.
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